The night itself almost went down without a hitch, and any problem we did have was relatively minor and could be easily sorted out. At one point the upstairs DJ, who was using Serato, a DJ software for computers, lost the signal to one of the decks so system needed re-wiring, which meant DJ only had use of one deck. The first hour was a bit quiet, and we actually delayed the opening of the downstairs by half an hour until more people arrived, but when it got into the swing of things there was a good little vibe about the place, and although it wasn’t overly busy we still had 222 people through the door including DJ’s. For a launch night this was great, and many people complimented us on how we’d set about doing everything and gone out and promoted so well and professionally. So even though we made a loss, the night was a success and the vibe went down well, creating the building blocks needed for a sustainable night.
We had a lot of good feedback, almost everyone who attended said how much they enjoyed it and how different the club looked, and that they would came back next time. Many of the DJ’s enjoyed the smaller, more intimate crowd, and we have secured a couple of them to come back. The turntablism and scratching aspect went down really well, so that is something we shall have to include as much as possible. I definitely feel decorating the club is a huge attraction for the audience, as it creates a contemporary, smooth atmosphere to the club that is lost with it’s original blue and yellow tattered paint job. It looks intriguing, and gives the room soul and passion. This will be extended to every wall for the next event, as we didn’t have time to cover every wall this time. The DJ booths are also something we can look into decorating further, possibly even the bars. We were also debating introducing a tunnel system in and out of the club, but is something we will have to investigate further as the entrance is rather tight already. CHOICE is something we plan for the future, and is a system where the audience gets to vote for acts they like and want to see again. This will create a good relationship between us and the audience, as it will make them feel part of the whole experience.
